Wondering what’s hot in hair this summer? Google released its Summer 2025 Beauty Trend Report, and the top hair searches tell us one thing: people are ready to have fun with their hair again.
From cool, carefree cuts to bold, expressive textures — here are the five biggest hair trends everyone’s talking about, plus a breakdown of what makes each one unique (and how to make it your own).
1. Riviera BobÂ
The vibe: breezy, chin-length, and full of undone elegance—like you just stepped off the coast of Cannes.
Why it’s trending:
Low-maintenance meets high impact. This airy bob plays well with your natural texture and loves a little summer wave.
Index essential:
💧 Multiwash — Our 3-in-1 cleanser, conditioner, and styling crème keeps strands soft and scalp balanced. It’s the no-fuss routine this haircut was made for.
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2. Italian Bob
The vibe: polished, full-bodied, and ultra-glam. It’s structured, sleek, and just a little dramatic (in a good way).
Why it’s trending:
Volume, shine, and sculpted shape. The Italian Bob says I’ve arrived—without saying a word.
Index essential:
✨ Multiserum — This lightweight serum/oil hybrid smooths, adds soft shine, and protects your ends (especially if you style with heat). Apply from mid-length to ends for that sleek, luxe finish.
   🔥 Riviera = casual and undone. Italian = sculpted and chic.
3. Messy Quiff
The vibe: high on top, short on the sides, and totally rebellious. Equal parts rockstar and runway.
Why it’s trending:
It’s a bold, gender-neutral look that lets texture do the talking. The “messy” part is the best part.
Index essential:
🌿 Scalp Detox — Big volume starts with a clean base. Use Detox weekly to clear buildup from dry shampoo or styling products and let your roots lift like they’re supposed to.
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4. Dragon Braid
The vibe: intricate, strong, and head-turning. Whether it coils like a crown or trails down your back, this braid brings bold energy.
Why it’s trending:
It’s protective and powerful—part fantasy, part street style.
Index essential:
💧 Multiserum — Smooth flyaways and nourish your scalp before braiding. Bonus: the calming essential oils in Multiserum feel amazing when massaged in post-braid removal.
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5. Helicopter Perm
The vibe: curls with lift-off. It’s the new take on 80s volume—big, bouncy, and totally modern.
Why it’s trending:
People are embracing curls again, but with more softness and movement than ever before.
Index essential:
🌀 Multiwash — Co-wash curls without stripping moisture. Multiwash helps keep permed or natural curls defined, hydrated, and touchable.
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✨ Want to Try a New Look or Clean Up Your Routine?
Whether you’re embracing a new cut, a bold braid, or simply refreshing your routine for summer, Index by Dex was made to simplify your haircare—without compromising results.
âś… Clean, vegan, cruelty-free
âś… Made by stylists (not marketers)
âś… Multi-use = fewer products, less clutter, better results
📦 Try the full Mini Collection → Shop Now